Introduction to Ariat

Ariat International, Inc. is a well-known brand in the equestrian and outdoor footwear industry. Founded in 1987 by Jim Click, a former professional rodeo cowboy, Ariat has grown to become a global leader in providing high-quality, comfortable footwear for a variety of activities. The brand’s origins, however, are not rooted in Mexico, as some may assume.

Origins of Ariat

Contrary to the belief that Ariat is a Mexican brand, the company was actually established in the United States. Jim Click, the founder, was born and raised in the United States and developed the idea for Ariat while living in California. The brand’s name, “Ariat,” is derived from the Spanish word “ariat,” which means “elegant” or “elegant in appearance.” This reflects the brand’s commitment to producing stylish and functional footwear.

Global Expansion

Although Ariat was founded in the United States, the brand has expanded its reach globally. Ariat products are now available in over 70 countries, catering to a diverse range of customers. The company’s international success can be attributed to its focus on innovation, quality, and customer satisfaction. Ariat’s commitment to these core values has allowed the brand to establish a strong presence in various markets around the world.

Product Range

Ariat offers a wide range of products, including boots, shoes, apparel, and accessories. The brand’s footwear collection is particularly popular, featuring a variety of styles designed for equestrians, outdoor enthusiasts, and casual wear. Ariat boots are known for their durability, comfort, and stylish design, making them a favorite among riders and non-riders alike.

Some key features of Ariat’s footwear include:

• High-quality leather and synthetic materials
• Comfortable insoles and outsoles
• Stylish designs that cater to various tastes
• Wide range of sizes and widths to accommodate different foot shapes

Culture and Values

Ariat is not just a brand; it is a symbol of culture and values. The company’s mission is to provide innovative, high-quality products that enhance the performance and comfort of its customers. Ariat’s core values include integrity, respect, innovation, and excellence. These values guide the company’s operations and ensure that customers receive the best possible experience.

Conclusion

In conclusion, while Ariat International, Inc. is a globally recognized brand, it is not a Mexican brand. Founded in the United States and now operating in over 70 countries, Ariat has established itself as a leader in the equestrian and outdoor footwear industry. With a focus on innovation, quality, and customer satisfaction, Ariat continues to expand its presence worldwide, providing stylish and functional footwear for a diverse range of customers.